In viewing videos from Avril Lavinge, Lil Kim and Fiona Apple, their songs were in a way for them to flip the tables on maybe what was considered traditional male territory in terms of song topic. The topics of cheating, disappointment and sex empowerment were now being written from their own perspectives.
The song "Criminal" by Fiona Apple is the about a women who uses a man, "just because I can", which is not something women are not taught growing up how to be. After all, aren't we supposed to be caring and nuturing...yet on guard, because it is expected that maybe our men will cheat on us? Not the other way around? Lil Kim raps about achieving sexual satisfaction and sexually dominating men, yet uses her sexuality as a marketing tool in ways that leave little to the imagination. Avril sings about disappointment about a broken relationship, but also shifting the blame to her ex, so the title Happy Ending is meant to be an irony.
At the time that these songs and videos came out, they were thought to be ground-breaking or revolutionary in someway..expressing how they really felt or what they really wanted, but you do see some very traditional male expressions still taking place in the cinema/video aspects of their music.
The women are portrayed in the male perspective, even if their songs sing about having the upper hand in the male/female relationships. They are still objects to watch, to be seductive to the viewer, and objectified. Some is intentional, either done by the approval of the artist, but I do feel that their message of female "empowerment" gets lost in their videos. You end up looking at innocent looking faces, heavily made up, body parts featured that are appealing to male viewers.
In Lil Kims video, you even have a "Barbie" factory in which Lil Kim's images are place on Barbie bodies. Lynn Spigel essay "Welcome to the Dream House", Spigel mentions that female collectors of the Barbie doll use the minature world of Barbie to make authoritive statements about themselves (Spigel 325). Lil Kim's "How Many Licks?" video is an explicit example about this. She raps about how she expects her male sexual partners to satisfy her, yet she markets her self as a flavor to be experienced, in three different types.
Tuesday, February 5, 2008
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